10 Marketing & Social Media Tactics to Boost Holiday Sales

Tis the season for holiday sales!

Shoppers are flocking online in search of gift giving ideas. According to Mashable, "65% of shoppers tap social media looking for the perfect gift … and two out of three shoppers purchased a gift they found via social media."

So what are the best ways to cash in on seasonal sales with your business?

Whether you are a service-based business or sell products, here's some suggestions to get in the spirit with holiday sales.

1) Learn from the Ghost of Christmas Past

Look at metrics from last year's holiday sales. What products were bestsellers? Which promotions created the largest lift in sales? What special offers were a total bomb?

Discover what worked and did not so you can capitalize on it when you plan this year's promotions.

2) Make a Holiday Social Media Cover Image

Decorate your social media business pages with a specially designed cover image. It's the perfect place to announce special holidays promotions and deals.

Be sure to create one for all of your social media accounts.

3) Use Holiday Hashtags

Twitter shoppers may use hashtags to find their next purchase. So take advantage of hashtags to get discovered.

Some popular hashtags include: #blackFriday, #DIY, #holidaysssavings, #stockingstuffers, #holidays, #Christmas, #Hannukah, #Kwanzaa, #NewYears

4) Create Social Media Graphics for Promos and Deals

Everyone loves getting a great deal when holiday shopping. Make festive graphics promoting special promotions that make purchasing the perfect item irresistible.

Deals can include:

• one day only,

• limited quantity sales,

• buy-one-get-one free,

• special discounts or holiday coupons.

Consider offering a "12 days of Christmas" promotion with a special deal each day!

Canva makes it easy to make custom holiday social media graphics.

5) Boost Sales with Free Shipping

Consider offering free shipping for holidays gifts. Create highly visible buttons or banners promoting it on your website.

Or you can boost the order size by offering free shipping on orders over a bigger dollar amount such as $ 100.

Studies show that shipping costs are one of the largest detracts to making a purchase online so this one tactic could result in big returns for you.

6) Offer Gift Ideas

Holiday shopping can be frustrating when you do not know what to buy for the person who has everything. You'll want to promote your bestselling gifts.

Make gift buying easy by sharing gift suggestions like:

• 5 gifts for mom,

• 10 gifts grandparents love,

• 5 gift ideas for tech savvy teens etc.

Then offer links to purchase each of the items you mention on your blog and on social media.

Better yet, if you have a blog, write articles based on these topics and refer to your products within the article with links back to the purchase page.

7) Write Reviews

If you offer one of the hot new products of the season, consider writing and reviewing a review about it on your blog. In this review you could mention your own offers that would be a great gift accompaniment.

As an example, do a review of the top three smart phone accessories for Mom this Christmas and share pictures of them with a red bow on them along with a side-by-side features comparison. Then mention how your offer go great with these gift ideas while including links to purchase.

You could also incorporate your Amazon affiliate link for those products

8) Suggest Stocking Stuffer Ideas

Help idea stumped shoppers by offering suggestions for small items for everyone on their shopping list!

Write a blog post with the hottest stocking stuffers for the season. Share daily stocking stuffer ideas on social media using hashtags like: # beststockingstuffers2016 #cheapstockingstuffers #stockingstuffersforwomen

9) Reward Loyal Customers

Offer to give a $ 100 Gift Card to a randomly selected customer cutting posting a picture or video with your product on social media. Set up a campaign having them use a special hash tag like #christmascountdown.

This can help your promotional campaigns to go viral as customers share on their timeline and family / friends see their post.

10) Share Holiday Spirit

Connect to the spirit of the holidays in your customer's hearts. Engage your customers by asking them their favorite holiday tradition.

Get people to interact with your brand by asking them to share:

a. Their most-loved family recipes from Thanksgiving or another holiday event.

b. What their most loved Christmas song is.

c. DIY Christmas decorating tips.

d. Easy gift wrapping suggestions.

Fractions and Rational Numbers – What is the Difference?

Most of us go through years of school math courses and still are confused about some basic things. For example: Why can not you divide by zero? Why is .999 … equal to 1, and not a bit less?

There are loads of these kinds of questions, that would not be a cause of frustration at all, if they were taught reasonably and clearly.

Unfortunately most of these things are supposed to be covered in elementary school, and most elementary school teachers do not have a good understanding of basic math concepts. Instead they are supposedly to teach just a collection of "skills."

One of the simplest concepts that is usually left inadequately explained is the difference between fractions and rational numbers. Let's see if we can clear it up now.

A fraction is a number that expresses part of a whole as a quotient of integers (where the denominator is not zero).

A rational number is a number that can be expressed as a quotient of integers (where the denominator is not zero), or as a repeating or terminating decimal. Every fraction fits the first part of that definition. Therefore, every fraction is a rational number.

But even though every fraction is a rational number, not every rational number is a fraction.

Why? Consider this:

Every integer (all the whole numbers, including zero, and their negatives ….- 3, -2, -1, 0, 1, 2, 3 …) is a rational number , because it can be expressed as a quotient of integers, as in the case of 4 = 8/2 or 1 = 3/3 or -3 = 3 / -1 and so on. So integers such as 4 or 1 can be expressed as the quotient of integers.

But an integer is not a fraction . 4 is an integer, but it is not a fraction. 4 is not expressed as the quotient of integers. The difference here is in the wording.

A fraction is a number that expresses part of a whole. An integer does not express a part. It only expresses a whole number.

A rational number is a number that can be expressed as a quotient of integers, or as part of a whole, but fraction is a number that is (must be) expressed as a quotient of integers, or as part of a whole – there is a difference. The difference is subtle, but it is real.

There are slightly different variations of the definition of a fraction, including, "A fraction is the ratio of two whole numbers, or to put it simply, one whole number divided by another whole number."

That definition also shows that an integer is not a fraction, because an integer is not a ratio. It can be expressed as a ratio, but it is not a ratio in itself; it can be divided by another whole number, but it i s not being divided.

In a nutshell, the fractions are a subset of the rational numbers. The rational numbers contain the integers, and fragments do not.

How to Choose Your Motorcycle GPS Systems

Location, location, location are not just words used in real estate. When riding your motorcycle it's a great idea to know where you are and where you are going. Global positioning systems or GPS have come a long way in the last twenty years in helping riders find their way along the highways and byways of traveling. Choosing the right GPS for your motorcycle can depend on what features you desire.

The physical dimensions of the GPS device can be up to 5.7 "x 4.2" giving you a large enough screen to view your roadway, directions, watch a video on screen, or just use the split screen to see your next turn. The buttons for almost anything you need are right there on your large screen. In case you want to find your location at the moment just go to the Menu. From there push the "Where Am I" button on the touch screen and you will be able to read your exact location.

GPS devices are generally pre-loaded with maps of the United States including all cities, towns, highways, and local points of interest. This allows the rider to find any destination, landmark, or address in the continental United States. To help with guidance GPS devices have voice control which allows you to talk to the GPS and ask for directions, turns, or the next filling station on your route. The device also gives you audible turn by turn.
instructions, highways intersections, distance to your turn, and what lane you need to be in to make your next turn.

Wifi capability is available if you need to make reservations at a restaurant, check your stock portfolio, or just look up a local movie theater. The Wifi feature also allows you to get the local weather and traffic information so that you can either get out of the rain if need be or detour around an accident in the road several miles ahead. The colorful touch screen can be a valuable benefit to you when trying to finding your way to local events, route planning, and uploading those points of interest you would like to see along the way.

To give you further enjoyment on your ride the GPS device has Blue tooth Stereo as an added feature. This allows for many hours of listening comfort while you ride. If you enjoy music as most people do you'll want to choose some of your own favorites. An MP3 player gives you the flexibility while you drive. You can easily hook into the side of the GPS with your jack and listen to your music or get directions to your brother's barbecue.

For most of us in today's market we would not want to be without our cell phones. Blue tooth technology has allowed GPS devices to have hands free phone service. Use the touch screen to accept a phone call and talk to the GPS device to find a number and make a call. Hands free phone service is easy and very versatile.

When you've reached your destination GPS device can be removed and used to find your way on that hike up the mountain and back. Your exact location where your bike was left can be found by easily using your touch screen and directions. Global Positioning Systems (GPS) are the best idea for the motorcycle rider.

Top 50 Christmas Quotations

  1. "Let us remember that the Christmas heart is a giving heart, a wide open heart that thinks of others first. the healing medicine of love which has transformed all manner of hearts for almost two thousand years … Underneath all the bulging bundles is this beating Christmas heart. " - George Matthew Adams
  2. "The rooms were very still while the pages were softly turned and the winter sunshine crept in to touch the bright heads and serious faces with a Christmas greeting." - Louisa May Alcott
  3. "Christmas Eve was a night of song that wrapped itself about you like a shawl. But it warmed more than your body. - Bess Streeter Aldrich
  4. "The perfect Christmas tree? All Christmas trees are perfect!" - Charles N. Barnard
  5. "Gifts of time and love are certainly the basic ingredients of a truly merry Christmas." - Peg Bracken
  6. "The earth has grown old with its burden of care But at Christmas it always is young, The heart of the jewel burns lustrous and fair And its soul full of music breaks the air, When the song of angels is sung." - Phillips Brooks
  7. "I am not alone at all, I thought. I was never alone at all. And that, of course, is the message of Christmas. indifferent. For this is still the time God chooses. " - Taylor Caldwell
  8. "Remember, if Christmas is not found in your heart, you will not find it under a tree." - Charlotte Carpenter
  9. "Christmas is not a time nor a season, but a state of mind. To cherish peace and goodwill, to be plenteous in mercy, is to have the real spirit of Christmas." - Calvin Coolidge
  10. "Christmas, in its final essence, is for grown people who have forgotten what children know." Christmas is for whoever is old enough to have denied the unquenchable spirit of man. " - Margaret Cousins
  11. "Without we make Christmas an occasion to share our blessings, all the snow in Alaska will not make it 'white'." - Bing Crosby
  12. "Whatever else be lost among the years, Let us keep Christmas still a shining thing: Whatever doubts assail us, or what what fears, Let us hold close one day, remembering its poignant meaning for the hearts of men. faith again. " - Grace Noll Crowell
  13. "It is the personal thoughtfulness, the warm human awareness, the reaching out of the self to one's fellow man that makes giving worthy of the Christmas spirit." - Isabel Currier
  14. "Something about an old-fashioned Christmas is hard to forget." - Hugh Downs
  15. "They err who thinks Santa Claus comes down through the chimney; he really enters through the heart." - Mrs. Paul M. Ell
  16. "Christmas, my child, is love in action." - Dale Evans
  17. "Do give books – religious or otherwise – for Christmas. They're never fattening, seldom sinful, and permanently personal." - Lenore Hershey
  18. "My first copies of Treasure Island and Huckleberry Finn still have some blue-spruce needles scattered in the pages. They smell of Christmas still." - Charlton Heston
  19. "At Christmas, all roads lead home." - Marjorie Holmes
  20. "My idea of ​​Christmas, whether old-fashioned or modern, is very simple: loving others. - Bob Hope
  21. "The joy of brightening other lives, bearing each others' burdens, easing other's loads and supplanting empty hearts and lives with generous gifts becomes for us the magic of Christmas." - WC Jones
  22. "A Christmas candle is a lovely thing; It makes no noise at all, but softly gives itself away; While quite lonely, it grows small." - Eva K. Logue
  23. "Were I a philosopher, I should write a philosophy of toys, showing that nothing else in life need to be taken seriously, and that Christmas Day in the company of children is one of the few occasions on which men become absolutely alive." - Robert Lynd
  24. "Blessed is the season which engages the whole world in a conspiracy of love." - Hamilton Wright Mabi
  25. "The merry family gatherings – The old, the very young; The strangely lovely way they harmonize in carols sung. For Christmas is tradition time – Traditions that recall the precious memories down the years, The sameness of them all." - Helen Lowrie Marshall
  26. "There is no ideal Christmas; only the one Christmas you decide to make as a reflection of your values, desires, affections, traditions." - Bill McKibben
  27. "I wish we could put up some of the Christmas spirit in jars and open a jar of it every month." - Harlan Miller
  28. "Christmas is the keeping-place for memories of our innocence." - Joan Mills
  29. "Christmas is, of course, the time to be home – in heart as well as body." - Garry Moore
  30. "What is Christmas? It is tenderness for the past, courage for the present, hope for the future. - Agnes M. Pharo
  31. "Mankind is a great, an immense family … This is proved by what we feel in our hearts at Christmas." - Pope John XXIII
  32. "One of the most glorious messes in the world is the mess created in the living room on Christmas day. Do not clean it up too quickly." - Andy Rooney
  33. "Christmas – that magic blanket that wraps itself about us, that something so intimate that it is like a fragrance. day of remembrance – a day in which we think of everything we have ever loved. " - Augusta E. Rundel
  34. "Christmas is doing a little something extra for someone." - Charles Schulz
  35. "As long as we know in our hearts what Christmas bought to be, Christmas is." - Eric Sevareid
  36. "Christmas is the day that holds time together." - Alexander Smith
  37. "Christmas renews our youth by stirring our wonder. The capacity for wonder has been called our most pregnant human faculty, for in it are born our art, our science, our religion." - Ralph Sockman
  38. "Christmas … is not an eternal event at all, but a piece of one's home that one carries in one's heart." - Freya Stark
  39. "Christmas is a day of meaning and traditions, a special day spent in the warm circle of family and friends." - Margaret Thatcher
  40. "At Christmas play and make good cheer, For Christmas comes but once a year." - Thomas Tusser
  41. "What do you call people who are afraid of Santa Claus? Claustrophobic." - Unknown
  42. "Perhaps the best Yuletide decoration is being wrought in smiles." - Unknown
  43. "If there is no joyous way to give a festive gift, give love away." - Unknown
  44. "Until one dreams the spirit of Christmas, there is no Christmas. All else is outward display – so much tinsel and decorations. Firelight's glow. It's the warmth that comes to the hearts of men when the Christmas spirit returns again. " - Unknown
  45. "Many banks have a new kind of Christmas club in operation. The new club helps you save money to pay for last year's gifts." - Unknown
  46. "Are you willing to believe that love is the strongest thing in the world – stronger than hate, stronger than evil, stronger than death – and that the blessed life which began in Bethlehem nineteen hundred years ago is the image and brightness of the Eternal Love ? Then you can keep Christmas. " - Henry Van Dyke
  47. "Christmas is for children. But it is for grownups too. Even if it is a headache, a chore, and nightmare, it is a period of necessary defrosting of chill and hide-bound hearts." - Lenora Matttingly Weber
  48. "Like snowflakes, my Christmas memories gather and dance – each beautiful, unique and too soon gone." - Deborah Whipp
  49. "Somehow, not only for Christmas, But all the long year through, The joy that you give to others, Is the joy that comes back to you. your heart's possessing, Returns to you glad. " - John Greenleaf Whittier
  50. "Never worry about the size of your Christmas tree. In the eyes of children, they are all 30 feet tall." - Larry Wilde